Readers feel alarm as 7 AR shifts arrive in 2026. Timing matters because major brands are pivoting after recent delays, ...

Thrill and concern meet 7 augmented reality shifts in 2025. The last month has shown entertainment, optics, and niche ...

Google has consolidated teams working on augmented reality and has big plans for a new software platform it's shopping to partners.

Presenting at the show's launch event at Content Americas in Miami, tagSpace CEO and founder Paul Martin will demonstrate how Augmented Reality (AR) is changing the way in which we consume digital ...

On Friday, Dec. 5, an immersive art installation mixing traditional painting and photography with digital animations, ...

Show on exhibit at Create Art & Tea through end of month Visual art, poetry and augmented reality collide in a new exhibit at Create Art & Tea. The exhibit, “Voices Inside My Head” features paintings ...

Why Snap, Unity, Xreal, and Texas A&M University are among Fast Company’s Most Innovative Companies in augmented and virtual reality for 2025. Innovative organizations are finding ways to make ...

This special promotion for the Mondelez brand LU that I discovered on a LinkedIn post, caught my attention and captured my heart. It included 15-seconds video that showed a student, newly arrived at ...

InCitu is an augmented reality platform that lets users see infrastructure projects on a smartphone. Tampa Bay's planning council is using AR to give communities a look at new infrastructure changes.

We hear a lot about augmented reality (AR) as the future, but who’s really using it? SciQuest, Jaguar, Chamberlain College, Nekoosa, ABCO, Blade Buddy, and Old Elk Distillery just to name a few — and ...

That’s kind of what augmented reality, or AR, is all about. It’s not about escaping to a totally new digital place like ...