Count Forever 21 as the next fashion brand to jump into the metaverse. “We will come out of our beta launch and into our holiday/winter event,” said Katrina Glusac, chief merchandising officer at ...

Forever 21 will let players operate their own custom virtual fashion stores inside Roblox, the metaverse platform that has 49.4 million daily active users. Virtual Brand Group, a metaverse creation ...

Retailers are continuing to build out virtual offerings as interest in the metaverse and adjacent technologies grows. PacSun has introduced PACWORLD, an interactive mall inside the Roblox video game, ...

Deepening its relationship with Roblox, Forever 21 unveiled the F21 Metaverse Collection, the retailer’s first metaverse-inspired fashion collection, in celebration of its first year on Roblox, the ...