At the 2025 Game Developers Conference, graphics-chip maker Nvidia showed off its latest tools that use generative AI to augment future games. David Lumb is a senior reporter covering mobile and ...
CD Projekt Red's The Witcher 3 gameplay is given an AI makeover to make the visuals look photorealistic and the results are ...
When ChatGPT first debuted, I thought my days as a writer were numbered. There are so many things it can do, and I imagine ...
TL;DR: Ubisoft is embracing generative AI to revolutionize game development and player experiences, comparing its impact to the 90s shift to 3D graphics. The company integrates AI across studios for ...
Fresh from receiving the Game of the Year award at The Game Awards 2025, Clair Obscur: Expedition 33 has been stripped of two awards from the Indie Game Awards after its use of generative AI hit the ...
But perhaps no group of fans, industry workers, and consumers is more intense about AI use than gamers. This week, after ...
AI dominates tech earnings calls but investors rarely probe how companies outside technology are actually adopting it.
It feels like generative AI is everywhere in game development—a Google survey estimated 87% of game developers are using it ...
The agentic AI trend will likely have hardware winners as well. However, it's worth explaining what agentic AI is first. Generative AI creates content in response to users' inputs. By contrast, ...