Gore-Tex ditches the PFAS in their new waterproof, breathable fabrics, but hold fast to their “Guaranteed to Keep You Dry” promise. In many industries, a certain brand name more or less becomes ...
In many industries, a certain brand name more or less becomes synonymous with a type of product. Think of Kleenex, Band-Aid, Coke, or in the world of technical ski outerwear, Gore-Tex. Since 1976, the ...