Daniel Konstanski, author of “The Secret Life of LEGO Bricks,” tells the tale of how a small Danish company developed the ...
Lego and Formula 1 kicked off a multiyear partnership in 2025. Here's how that collaboration is providing value to the toy ...
When Nico Hulkenberg got onto the podium for the first time at this year’s British Grand Prix, the F1 driver was presented with a very unique trophy to mark his third-place finish. Along with ...
A truly luxurious set, the Lord of the Rings Rivendell set absolutely nails the ethereal, magical quality of Tolkien's elf ...
Movie and video game tie-ins part of effort to rejuvenate sales of old favorite. Nov. 16, 2009— -- In the small Danish town of Billund, approximately 19 billion Lego pieces are made every year -- ...
Lego has a nostalgia problem. I do, too. Like Hollywood and its eternal cycle of remakes, the Danish company has found a ...
A maker has transformed the iconic 1981 LEGO Technic 8845 dune buggy into a fully drivable, life-size vehicle using 3D ...
The 17-foot-long vehicle is made up of 344,187 bricks in 17 colors. — -- One vehicle at the 2017 North American International Auto Show really stood out from the rest. Chevrolet unveiled a ...
In honor of the 100th anniversary of the Radio City Rockettes, Lego has created life-size toy soldiers for their "Christmas Spectacular!" See the TODAY's Craig Melvin and Carson Daly put on the ...
Our research uses Lego to get young people talking to each other about identity, belonging and participation in society. We ...
Grab your Copper Bones Skeleton Key and get ready to drop some boulders! The Goonies are back, and this time, they’re made of LEGO bricks. The LEGO Group just unveiled LEGO Ideas: The Goonies. It’s a ...