Projection mapping can be an impressive, high-impact advertising technique. By turning common objects like buildings and stages into interactive displays, consumers can be immersed in an ad, which ...

Projection mapping has entered a renaissance over the last several years. Always known as a dazzling grand spectacle, projection mapping is now recognized by industry leaders like Christie as a ...

PaintScaping turns to AJA FiDO Fiber Mini-Converters to captivate audiences far and wide. When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Los ...

The human torso. Yes, it’s home to our hearts and our lungs and other useful goopy bits, but now, thanks to some technological innovations in projection mapping, it works great as a screen too. Or at ...

Projection mapping is pretty magical; done well, it’s absolutely miraculous when the facade of a building starts popping out abstract geometric objects, or crumbles in front of our very eyes. “Dynamic ...

Researchers developed a system that enables projection mapping within an illuminated environment. Several standard projectors and one large-aperture projector reproduce the environmental illumination ...

Editor’s Note: This article gives you all the information you need to get started with projection mapping applications. Projection mapping is hot. The market size is estimated at over 5.5 billion USD ...

Last winter, basketball fans at Oracle Arena, then-home to the Golden State Warriors, were introduced to the PlayStation game God of War. In an elaborate, multimedia promotion, animated content took ...

Stuck at home in self-quarantine, artist and filmmaker [Kira Bursky] had fewer options than normal for her latest film project. While a normal weekend film sprint would have involved collaborating ...

Music consumption has historically been closely connected to the environments in which it is enjoyed. Before the advent of music recordings, listening to music was a social activity tied to collective ...

Innovations in the fields of projection mapping and facial tracking are allowing artists to do some amazing, and creepy, things with digital images projected onto both inanimate and animate objects.