Roblox Corporation is partnering with PubMatic to launch immersive video ads on its platform, targeting major brands and driving revenue growth. The U.S. video game-advertising business is expected to ...

Roblox is opening up its video ads offering to all advertisers following trial testing over the past six months with brands, including Warner Bros. Pictures, Walmart, e.l.f Beauty, HUGO and global ...

Roblox will now hide advertisements from users 13 and younger, the company revealed in its new policy changes. The changes come nearly a year after the organization Truth in Advertising (TINA) issued ...

Schlep claims Roblox only contacted him after banning his accounts and sending a cease-and-desist, calling the company’s ...

Morgan Stanley analyst Matthew Cost reiterated an Overweight rating and $170 price target on Roblox (RBLX) after the company launched a new advertising unit. The firm sees the potential for a more ...

“By advertising on Roblox, brands can create deeper connections and engage tens of millions of Gen Z users who represent our top-spending demographic and spend millions of hours here daily connecting ...

While hype around the metaverse is dying, some of the key players viewed as shaping the future of digital experiences continue to thrive. Roblox saw revenue increase 26% year-over-year in 2023, along ...

But while the current conversation around the stock focuses largely on quarterly bookings and margin pressures, the more interesting question is what Roblox will look like in five years. Because ...

Investors eager for Roblox to tap alternative revenue streams will have to wait a little longer. CEO David Baszucki said advertising “will not be material this year” during the company’s Q1 earnings ...