At its big Sapphire conference back in 2018, SAP launched a new-and-improved customer relationship management (CRM) software suite in an attempt to take on the established market leader, Salesforce.
SAP also debuts solutions to address loyalty gap as new survey results show 80% of U.S. consumers feel undervalued by brands NEW YORK — SAP SE (NYSE: SAP) announced a slate of new solutions and ...
As enterprises modernize, the question is no longer whether to use SAP or non-SAP tools, but how to make them work together ...
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